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Many money websites are 'unclear' 28 November 2007
A quarter of promotional websites for financial services firms are not fair or clear enough, the FSA says.
 
Google: Jolly green giant? 28 November 2007
The search and advertising company is a force to be reckoned with across the Web. Now it's looking to do the same in alternative energy (along with many others, large and small).
 
Panelists: Content management, meet social networking 28 November 2007
Enterprise content management and social networking form a natural nexus that is already taking tangible form, a software executive said during a panel discussion Wednesday at the Gilbane Group's annual conference in Boston."People have real requirements to secure information, but also have a demand to interact with people," said John Newton, CTO of Alfresco, an open-source content management software maker. "We are starting to blur the lines between what's inside the enterprise and what's outside the enterprise."Panelist David Mendels, senior vice president of Adobe's enterprise and developer business unit, echoed the idea. "The biggest single shift we're seeing is from the infrastructure of content management to humans -- to how humans engage with it," he said. "The real question is, what experiences are you going to build for your end-users, and how are you going to securely connect that back to your back-end systems?"David Boloker, CTO of the company's emerging Internet technology group, touched upon security concerns as well. "When you end up in the Facebook world or the Web world, you have to ask yourself, is that information correct? Do you have to annotate it, do you have to clean that information?""There are people out there who will try to take your information or plant a worm," he added.Mendels predicted that enterprise rights management software for securing content will see wider use. "We've talked about this for a while, but I think we're really on the cusp of it starting to accelerate," he said.Beyond addressing bottom-line concerns, such as security, enterprises will soon be compelled to apply social-networking principles in a wider range of areas, said Andy MacMillan, vice president of product management in Oracle's enterprise content management division. "The Web is going to lead the way, but pretty soon, you're going to be talking about the call center, the checkout kiosk at the airport -- how do I personalize those things?"Panelists took questions following the main discussion. One audience member asked them to render an opinion on content management's adoption rate around the world.Newton said lower-cost options have diversified the roles of content management software: "We see content management being pulled into types of applications it normally wouldn't have been before.... It's changing -- it's much more democratized. It's not so much about compliance."Mendels said hosted content management services, such as Adobe's Share and Buzzword offerings, will see faster growth outside the U.S., particularly among SMBs.Panelists at one point peered into their respective crystal balls. Mendels said Adobe's goal moving forward is "creating applications and experiences that keep people in context."Ideally, he said, the current practice of jumping among e-mail programs, instant messaging services, and the phone would be no more. "We see a world where you should have all those experiences tied to one document," he said.Mendels gave the example of a person sending an e-mail that prompts the recipient to return the query by phone. "Instead of picking up the phone and calling you, the document can call you," he said.Boloker pointed to mashups, saying they represent a new "application paradigm we're all walking into." IBM is working on a drag-and-drop mashup development environment called QEDWiki, which Boloker demonstrated for IDG News Service following the panel discussion.MacMillan said enterprises must now focus on not just cataloging their structured and unstructured data, but also applying analytics against it. "I think the next big step for content management from the infrastructure layer is to turn BI loose on it," he said.But Newton's take centered more on philosophy than a given technology. The Web 2.0-social networking boom has unleashed a "wave of creativity" that stands in contrast to "introverted, left-brain thinking" types, in Newton's view. "What our industry needs to do is get out of our left-brain, introverted mindset," he said.
 
US HD DVD player sales pass 750,000 28 November 2007
Demand accelerating Three-quarters of a million Americans now own a dedicated HD DVD player or Xbox 360 add-on drive, the HD DVD Promotional Group said today.…
 
Verizon Plans Wider Options for Cellphone Users 28 November 2007
Verizon Wireless plans to give customers more choice in what phones they can use on its network.
 
Pro Bono Efforts Follow Targets to the Web 28 November 2007
The Advertising Council, which coordinates public-service initiatives for Madison Avenue, is changing its approach to better reflect changing media-consumption patterns of the audience it is trying to reach.
 
Mortgage options shrink for “unconventional” borrowers 28 November 2007
The latest survey from Mintel, the consumer research group, states that 5.5 million (or one-third) of UK mortgage borrowers are facing severe financial difficulties because of increased costs. The Mintel survey found that nearly 1.5 million borrowers have fallen behind with their monthly mortgage repayments and could therefore be categorised as sub-prime by future lenders. Others [...]
 
People on the move 29 November 2007
Hyatt Advertising in Redlands promoted Mark Faus to senior art director. Faus joined the firm in 2004 and has worked on a variety of accounts.
 

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